Jobs That Did Not Exist 10 Years Ago
The human race, as a species, is on the move. Advents in technology have shaped our leisure and work pursuits. New developments have come onto the scene, just as old ones have been swept aside. By and large, changes in the employment landscape can largely be attributed to the prevalence of the internet, the proliferation of networked personal devices, environmental challenges and ideological differences.
In order to uncover new career opportunities, one should track the latest trends in society, technology, current events, and habits – as these are all drivers of change in the employment landscape. With that in mind, here are 10 jobs that were unheard of a decade ago, but which are gaining popularity in today’s employment landscape.
- Information Technology (IT) Security Specialist
IT Security Specialists analyse a company’s IT security system, identify potential threats and work to repair or strengthen IT systems in place. They also monitor and audit systems for abnormal activity, helping to prevent cyber crimes such as malicious viruses or hacking attempts. Their presence usually goes unnoticed, as their work often takes place in the background – but it’s largely thanks to them that all online systems are in place and functioning. Without IT Security Specialists, companies run the risk of confidential information leaks, misuse of customer profiles and halts to their operational activities due to compromised IT capabilities.
- Online Community Manager
Companies have increasingly turned their focus towards social media as powerful marketing and public relations tools. Thus, the role of an Online Community Manager was born – they monitor social channels to keep organisations up-to-date with customer attitudes and perceptions. Their findings make it possible for organisations to monitor the effectiveness of their branding and marketing strategies. Importantly, it also enables brand managers to step in and take action quickly in the event of negative online sentiment.
- IT Data Scientist
IT Data Scientists collect, collate and analyse vast amounts of statistical data to create data models that provide insights that may improve business processes. Rising into prominence in tandem with the rapidly developing field of big data, this position has only been around in the last three to five years. Many IT Data Scientists have advanced degrees in computer science and years of related work experience in the IT field. Their role is key in helping businesses function more efficiently and make the most of the IT resources available to them.
- Mobile Applications Developer
Before the age of smartphones, developers only wrote code for conventional computers. With the proliferation of mobile technology in recent years, however, the demand for developers who write code specifically for mobile applications has multiplied almost as fast as cell phone adoption. If you have paid bills through your smartphone, paired to another device or played flappy bird, your life has been touched by the technical wizardry of a Mobile App Developer. Possessing a foundation in programming languages such as C++, PHP, MS/SQL, Java, and Adobe, Mobile App Developers can expect a wide range of well-paying employment prospects in tech giants such as Apple or Google, smaller startups, and even freelance clients, thanks to the highly mobile nature of the job.
- Digital Strategist
Armed with a keen knowledge of SEO and SEM techniques, as well as a high degree of computer literacy, Digital Strategists help organisations determine the best growth strategies that capitalise on their digital assets. They work by collecting, auditing and analysing an organisation’s digital assets. Based on the information gathered, they can then construct a clear roadmap utilising all of an organisation’s digital channels (websites, social media channels, mobile apps, etc.) to help the organisation engage consumers more effectively.
- Augmented Reality Developer
Virtual Reality is becoming increasing popular – it gained ground in 2015, first with Google Cardboard (an affordable eye piece that uses a cellphone as a display device), then with YouTube hosting Virtual Reality videos online, which led to a corresponding emergence of consumer devices that easily film Virtual Reality videos. As a result, Augmented Reality Developers are quickly finding themselves in demand in areas such as product branding and training, and sales. Augmented reality works by laying digital information “on top” of reality to create an enhanced experience that closely mimics the real world. Augmented Reality Developers thus have to work closely with clients throughout the design and implementation process to ensure that the final product relates to the real-life brand experience in the consumer’s mind. This role is key in helping organisations create exciting, yet meaningful, interactions with consumers.
- Social Media Manager
A decade ago, Facebook, Twitter and Instagram were just being born. These social media brands have since grown to become industry stalwarts whose impact cannot be ignored – in fact, almost three quarters of online adults are connected on social media in some form. There is a corresponding demand for expertise in analysing social media trends, as well as in setting direction for an organisation’s social media activities. This is where the role of the Social Media Manager comes in. As social media continues its rise, so will the employment opportunities for Social Media Managers.
- Digital Marketing Specialist
The marketing industry has seen phenomenal changes over the last decade, and this looks set to continue. A mere 10 years ago, marketing largely took place offline. Today, Digital Marketing Specialists are in huge demand as the advent of social media and other forms of digital outreach have given rise to exciting new marketing opportunities and methods. Their main role is to carry out an organisation’s marketing effectively on the digital realm, which requires knowledge on digital channels, marketing strategies, and current trends.
- Cloud Service Specialist
Ever since the term was coined at a 2006 Google conference, “Cloud computing” has maintained its buzz. Many big brands, such as Microsoft Office and Adobe, have shifted their traditional retail offerings to cloud-based subscription services, with the cloud serving as their new business platform – and this trend is set to continue. The increasing interest in cloud computing has given rise to a demand for Cloud Service Specialists, who have specialised knowledge in the mechanisms, devices and technologies of cloud storage technologies and services.
- User Design Specialist
User Design Specialists work to create an intuitive, enjoyable user experience so that users are able to navigate a website or mobile app smoothly, and fulfill their purpose (e.g. online shopping) easily. This is especially important in the face of research findings indicating that 55% of web users spend less than 15 seconds actively on a page – which gives organisations just 15 seconds to make their online experience a compelling one if they want consumers to stay and interact meaningfully. With more businesses offering their products and services on an increasing variety of online platforms, User Design Specialists have seen steady growth in the demand for their services. Their creative intuition, combined with fluency in CSS and HTML, enable them to carry out their jobs effectively.
As the employment landscape continues to evolve, it remains to be seen if these jobs will continue to be in demand, or if new ones will take their place. One thing is for sure – regardless of your current job role, a good understanding of technology and social media can only put you in good stead.
Tags: careers, data, jobs, new opportunities, social media, technology